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Innovation Persistence: An Evidence Review

May 12, 2025

IRC Report No 025

Report
Innovation

Authors

Dr Ully-Yunita Nafizah

Professor Stephen Roper

Persistent innovation can confer advantages for firms in terms of cumulative learning and market dominance, maximising the value of fixed R&D assets while minimising technological and commercial risks.

In this review, we summarise the empirical evidence on innovation persistence, providing insights into our current understanding from the academic literature regarding firms’ persistent innovation. The evidence review reveals that innovation persistence is a multifaceted concept with various definitions and measures, highlighting the complexity surrounding the concepts of ‘innovation’ and ‘persistence’.

Download the full report via the link on the right-hand side of this webpage.

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